According to a USA Today article that was published, 82% of Americans want to write a book someday, but unfortunately less than 1% actually ever do. Writing a book is one of the most powerful positioning tools for your brand. It can open up doors, attract media attention and create success for you and your…

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The U.S. Surgeon General recently enlisted Kylie Jenner’s help to communicate the importance of being safe during this critical time. Jenner is the youngest self-made billionaire, from the famous Kardashian family (who I write about in my latest bestselling book: “Celebrity Media Secrets”). And she quickly responded by sharing a video for her millions of…

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